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Webinar on Science Communication: Bridging the Gap from Knowledge to Behavior

Singapore, Singapore
23/10/2020
10:00 am – 12:00 pm
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Banner_ILSI SEA Region Webinar 2_d3

Background

There is growing recognition that in our increasingly urbanized world, there are widening gaps in nutrition well-being across populations. This has given rise to concerns about public health issues related to diet and lifestyle; food and nutrition security; as well as the environment and sustainability. Advances in nutrition science and knowledge, and innovations in technology are driving governments to provide more robust policy guidance, ignite research and initiate new approaches towards reshaping consumers’ dietary practices.

However, new media and globalized channels of communication have unfortunately allowed misinformation to proliferate, including misinformation in the areas of food, nutrition and technological innovations in the food supply chain. This has generated widespread public confusion, misunderstanding, and misleading guidance for consumers.

In this fast-evolving landscape, it is even more critical for effective public policy to be informed by evidence-based science. This in turn depends on scientists and experts to conduct research, evaluate results, and communicate their findings to stakeholders for sound decision-making.

This 2-part webinar series to be organized on October 15 and October 23, will bring eminent researchers, thought-leaders in nutrition science, and experienced science communication experts to share their insights, discuss appropriate dietary guidance, and recommend strategies for translating evidence-based science into effective public health policies and consumer guidance.

For more information and registration on the webinar on October 15, 2020, please click below.

Agenda

Brief:
Introduction to ILSI SEA Region
Mrs. Boon Yee Yeong, Executive Director, ILSI SEA Region, Singapore

Presentation 1:
Science and Science Communication: How to be More Effective?

Ms. Sylvia Rowe, President of SR Strategy, USA

• Understand the environment for which the science communication is built on
• Discuss the role of science & science experts, process and priorities in informing public policy, health and nutrition guidance
• Explore what is effective science communication and how can scientists from multi-sectors contribute?

Presentation 2:
Transcending Boundaries between Scientists & the Public: Challenges & Communication Strategies 
Prof. Joan Leach, Director of the Australian National Centre for Public Awareness of Science, Australian National University, Australia

• Can a system approach help identify where science communication can play a role in bridging the information-transformation gap to ensure credibility and reliability?
• Discuss challenges for science communication in the era of social media and digital innovation – Whose responsibility? and how can the public be empowered to make better informed choices

Presentation 3:
Risk vs Benefit Communication: Linking Food, Technology and Consumer Behavior
Prof. Lynn Frewer
, Professor of Food and Society at the Centre for Rural Economy, Newcastle University, UK

• Understand consumer perception towards risks and benefits and its influence on their acceptance of emerging technologies and food innovations (e.g. gene editing, cultured meat, novel proteins, etc.)
• Overcoming barriers for effective communication of new technologies and innovations to the public

Panel Discussion:
Navigating the Complexity of Science, Food and Society for Public Health Communication – Perspectives in Asia
Moderator: Dr. E-Siong Tee, Nutrition Consultant, TES NutriHealth Strategic Consultancy, Malaysia 
Panelists:
- Ms. Sylvia Rowe, President of SR Strategy, USA
- Ms. Shiow Chin Tan, Deputy Editor of Health, Star Media Group Bhd, Malaysia
- Dr. Palangpon Kongsaeree, Dean of Faculty of Science, Mahidol University, Thailand
- Dr. SubbaRao M Gavaravarapu, Head of Nutrition Information, Communication & Health Education (NICHE) Division, ICMR-National Institute of Nutrition, India

Closing Remarks:
Mr. Geoffry Smith, President of ILSI SEA Region, Singapore

Meet the Speakers and Panelists

Ms. Sylvia Rowe_Photo

Ms. Sylvia Rowe

President of SR Strategy, USA

Prof. Joan Leach_Photo

Prof. Joan Leach

Director of the Australian National Centre for Public Awareness of Science, Australian National University, Australia

Prof. Lynn Frewer_Photo

Prof. Lynn Frewer

Professor of Food and Society at the Centre for Rural Economy, Newcastle University, UK

team-1

Dr. E-Siong Tee

Nutrition Consultant, TES NutriHealth Strategic Consultancy, Malaysia

TAN SHIOW CHIN

Ms. Shiow Chin Tan

Deputy Editor of Health, Star Media Group Bhd, Malaysia

Dr. Palangpon Kongsaree

Dr. Palangpon Kongsaeree

Dean of Faculty of Science, Mahidol University, Thailand

Dr. SubbaRao_Photo

Dr. SubbaRao M Gavaravarapu

Head of the Nutrition Information, Communication & Health Education (NICHE) Division, ICMR-National Institute of Nutrition, India

Registration (Closed)

Registration Fees Per Webinar:
Industry:
SGD40
Academia/Government/NGO: SGD25

Note: This webinar will be held on October 23, 2020, at 10.00 AM SGT, GMT +8.00
7.30 AM in New Delhi | 9.00 AM in Bangkok
10.00 AM in Beijing | 11.00 AM in Seoul & Tokyo
1.00 PM in Sydney | 3.00 PM in Auckland

Registration Instructions:
1. Please click the 'REGISTER HERE' button above and complete the registration form.
2. After registration, please allow our ILSI SEA Region Secretariat 3-5 working days to process your registration and contact you regarding the payment.
3. A confirmation email with the GoToWebinar link will be sent to you upon payment.
4. Please add the webinar invitation in the email to your calendar. You will receive 2 email reminders, 1 day and 1 hour before the start of the webinar.

*e-certificate of attendance will be issued upon request.

Contact Us

For any further enquiries regarding the webinars, kindly contact ILSI SEA Region Secretariat at ilsisea@ilsisea.org.sg