ASEAN Regional Workshop on Food Safety Risk Communication (By invitation only)
Bangkok, Thailand
02/04/2019 – 03/04/2019
8:00 am – 3:00 pm
Compass Skyview Hotel
Background
Risk communication is a very important component in the food safety risk analysis framework. The main objective of food safety risk communication is to increase understanding among various stakeholders regarding the rationale behind the decisions taken to assess hazards and manage food safety risks and to help people make more informed judgments about the food safety hazards and risks they face in their lives. Therefore, developing an effective risk communication framework is not solely based on scientific knowledge, but also involves consumer perceptions, the relationship between consumers and risk communicators, as well as regulatory strategies on food safety.
This two-day workshop aims to
- shares about knowledge on the basics, Codex guidelines, and the key considerations of food safety risk communication
- introduce the new concept of food information communication
- highlight the importance to educate the public based on science
- emphasize the significance of partnership among the stakeholders
- discuss the challenges and opportunities in food safety risk communication among the ASEAN countries
Facilitators
Program
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Apr 2, 2019
Open Seminar
- Introduction to Food Safety Risk Communication and Consumer Perception
- Codex Guidelines on Food Safety Risk Communication
- Key Considerations in Risk Communication
- New Concept in Food Information Communication
- Science Communication to the Public
- Public-Private Partnership in Risk Communication
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Apr 2, 2019
Closed-door Workshop
- Effective Communication: Target Audiences, Approaches and Tools
- Managing Media during a Crisis
- Country Experience Sharing: Thailand
- Country Experience Sharing: Malaysia
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Apr 3, 2019
Closed-door Workshop
- Stakeholders Engagement
- Strategy Formulation and Evaluation of Risk Communication
- Group activity : Case studies (African Swine Fever and Strawberry Tampering Issue)
Learn more about Food Safety Risk Communication
FAO and WHO have published Risk Communication Applied to Food Safety in 2016. Click on the picture to learn more.
Full report is available now. Contact ILSI SEA Region secretariat at ilsisea@ilsisea.org.sg.
Organizers
Background
Recent food safety issues have resulted in adverse impacts on consumer confidence in the safety of agri-food production, and the food supply chain. The increasing use of the internet and social media has also led to rising demands from the public for greater transparency in the sharing and communication of information on food safety risks. Relevant authorities are encouraged to assess existing risk communication strategies being applied to food safety and to learn from regional and global best practices to strengthen the effectiveness of their strategies.
Risk communication is a very important component in the food safety risk analysis framework. The main objective of food safety risk communication is to increase understanding among various stakeholders regarding the rationale behind the decisions taken to assess hazards and manage food safety risks and to help people make more informed judgments about the food safety hazards and risks they face in their lives. Therefore, developing an effective risk communication framework is not solely based on scientific knowledge, but also involves consumer perceptions, the relationship between consumers and risk communicators, as well as regulatory strategies on food safety.
This two-day workshop aims to
1) share / exchange information on food safety risk communication
2) learn from the countries experience in food safety communication
3) discuss the challenges in food safety risk communication within the ASEAN countries
4) encourage communication among ASEAN countries for the experience and knowledge sharing
Organizers
ILSI Southeast Asia Region
ILSI Southeast Asia Region Thailand Country Committee
Featured speakers
- Prof. Lynn J. Frewer from Newcastle University, UK
- Dr. Masami Takeuchi from FAO RAP, Thailand
- Mrs. Lorraine Haase from FSANZ, Australia
- Dr. Junshi Chen from ILSI Focal Point in China, China
- Dr. Lay Ching Chai from University of Malaya, Malaysia
- Dr. Andrew Powell from Asia Biobusiness, Singapore
- Dr. Palangpon Kongsaeree from Mahidol University, Thailand
Topics to be shared:
Introduction to Food Safety Risk Communication and Consumer Perception
Codex Guidelines on Food Safety Risk Communication
Key Considerations in Risk Communication
New Concept in Food Information Communication
Science Communication to the Public
Public-Private Partnership in Risk Communication
Risk Communication Framework in ASEAN Countries
Effective Communication to Different Audiences
Risk Communication Approaches and Tools
Managing Media during Crisis Communication
Country Experience sharing- Thailand and Malaysia
Stakeholders Engagement
Strategy Formulation and Message Development
Monitoring and Evaluation of Risk Communication